How It Works

Choose Your Focus

Select the service that fits your current vision:
Launch a new international academy, Scale an existing one, or Recruit high-quality international players at volume

Establish Your Goals

We work with your leadership team to define clear objectives — whether it's number of enrollments, target age groups, market expansion, or brand positioning

We Build Your Custom Plan

Our team develops a strategic roadmap tailored to your academy — complete with recruitment projections, marketing timelines, and operational frameworks

Launch AI-Powered Campaigns

We deploy targeted digital campaigns powered by AI and advanced data analytics, reaching thousands of players and families across North America

Receive Qualified Connections

You get high-intent, ready-to-purchase leads with full player profiles — including video, GPA, budget, and notes from our advisors on how to close the deal

Collaborate Daily

You’ll have a dedicated PlayAbroad account manager providing support, daily check-ins, and real-time updates to ensure goals are met and adjustments are made fast

Measure Results & Optimize

We track conversions, cost-per-acquisition, and enrollment outcomes — continuously refining your pipeline to maximize efficiency and ROI

Grow With Confidence

With the system in place, you’ll recruit smarter, scale faster, and build a world-class academy built on a reliable, predictable recruitment foundation

With Perennia, recruitment becomes a smooth, efficient process, empowering you to scale your academy with top-tier international talent.